Hi and welcome!

I am Elisa, and I have always wanted to be a pirate.

I dreamt of sailing the oceans in search of new adventures, facing the unknown, leading heroic exploits, and living by discovery.

Well, as you can imagine, I didn’t make it.

But the interest in discovery, the curiosity of understanding and learning stayed with me while I became an explorer of professional worlds, pledging to navigate uncertainty with the support of behavioral research and strategic design.

Today, I am an Innovation Strategist passionate about people, business, and design. I specialize in designing and leading high-impact innovation experiences for companies and institutions. My work is all about empowering people to think differently, create boldly, and drive meaningful change.

I wear multiple hats to do this:

🔹 Strategic Innovation Advisor: I help businesses define their innovation strategy, identify opportunities for growth, and build the capabilities to execute bold ideas. Whether it’s creating new business models, launching innovative services, or driving transformation, I guide leaders through the process of turning vision into reality.

🔹 Organizational Design and Culture Strategist: Innovation doesn’t happen in a vacuum; it thrives in organizations that are structured for adaptability and experimentation. I work with companies to redesign internal processes, break silos, and cultivate a culture of innovation, ensuring that strategy, people, and operations align for long-term success.

🔹 Innovation Coach and Design Thinking Leader: Creativity and strategy must work together to drive meaningful change. I lead teams through human-centered design, agile methodologies, and iterative prototyping, equipping them with the mindset, frameworks, and tools to develop solutions that are desirable, viable, and feasible.

No matter which hat I wear, my expertise lies in the “How”. I provide the right methodologies, structures, and roadmaps to transform ideas into scalable, high-impact outcomes.

I hold a BA in Humanities and Archaeology, a BA in Psychology, a MA in Psychology of Human Resources & Organizations, and multiple certifications in Business Analytics and Innovation Management. Such a diverse education reflects my strong belief that there is strength in diversity, and that innovation emerges from multidisciplinarity.

I apply the principles and the tools of Human-Centered Design, Design Thinking, Organizational Design, Service Design, User Experience Design, Agile Methodology, Lean Thinking, and Innovation Management, integrating multiple frameworks.

I am a freelancer, I love my job, and I work with intense dedication, accuracy, and enthusiasm.

I am always looking for trailblazers to meet, chances to generate a tangible change, opportunities to grow, and new meaningful connections to build.

[Since 2022, I transitioned from freelancing to join EY wavespace™ Dublin, and as of October 2024, I am now Head of Innovation at TapCreative.]